Tuesday, June 19, 2007

DEMOletter Weekly Edition, June 19, 2007

DEMOletter Weekly Edition
June 19, 2007
Volume 12, Number 21

CHRIS SHIPLEY: PRINT STILL CAPTURES IMAGINATIONS

In the age of digital everything, print still captures the imagination of consumers - even consumers who have become advocates of everything Internet.

There's no clearer example than Blurb. I first discussed Blurb with founder Eileen Gittens when the company was no more than a brief PowerPoint deck. We met at a Starbucks on a windy afternoon and Eileen unwound a vision for consumer-generated books that well pre-dates the current craze. At the time, blogs were just beginning to pick up momentum, and online media was taking its first big bites out of print media. But here was Blurb, believing that consumers would continue to want to create, touch and read books.

Blurb launched at the 2005 edition of DEMO and has since grown to 37 people, raising an additional $14M in equity and debt financing, and is printing books by the thousands each week for customers around the world. These books are not just party favors and photo albums, but substantial, professional, beautiful volumes. The average size book Blurb publishes today is between 120 and 160 pages. Professional photographers use Blurb to create wedding albums. Designers and agencies use Blurb to create client deliverables and showcase portfolios. And even though Blurb hasn't localized its service to regions outside the U.S., six percent of its business is coming from abroad.

Read more at:
http://www.demo.com/demoletter/print_still_captures_imaginations.php

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KEITH SHAW: IS APPLE GETTING TESTY WITH IPHONE COMPLAINTS?

As we slowly creep towards the July 29 release of the Apple iPhone, it appears as if Apple is attempting to answer iPhone critics' complaints before the device even hits store shelves.

Today, the company said the iPhone would "deliver significantly longer battery life" than originally estimated in January. The company says the iPhone will feature up to 8 hours of talk time, 6 hours of Internet use, 7 hours of video playback or 24 hours of audio playback. In a press release, Steve Jobs is quoted, saying "... iPhone's battery life is longer than any other 'Smartphone' and even longer than most MP3 players."

Of course, Apple's statements on battery life came with an asterisk, which reads, "All Battery claims are dependent upon network configuration and many other factors; actual results may vary." In other words, don't complain if you only get 4 hours of battery life on your iPhone.

The battery life press release follows another statement that Apple made a few weeks ago, which again seemed to address some complaints about the iPhone's ability to support third-party applications.

Read more at:
http://www.demo.com/demoletter/is_apple_getting_testy_with_iphone_complaints.php

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DEMOTRACKER: The latest from DEMO alumni

* Several DEMO alumni named as 'Web sites to watch'

* Digital Chocolate (DEMOfall 2005) teams up with LG Mobile phones on mobile gaming bundles.

The complete DEMOtracker archive is located at http://www.demo.com/demoletter/weather_report.php

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Become the NEXT Tech Trend: Launch at DEMOfall 2007

Catapult your new technology into the VC/press spotlight on September 24-26 in San Diego. DEMOfall is a highly coveted launch platform that gives your company high visibility among the tech industry's movers and shakers - those with the power and connections to propel your success on an international scale. It's arguably the most successful venue for positioning new products and establishing strategic relationships. For more info on launching, visit: http://www.demo.com/F7DLLAUNCH

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See What's NEXT at DEMOfall 07

DEMOfall unveils the top innovations and the individuals who are envisioning the future of technology and turning it into reality. Every demonstrator is researched and vetted by industry experts, so you'll see the "best of the best" in just two days. Save hundreds of valuable hours in your search for your NEXT opportunity by joining us on Sept 24-26 at the Sheraton San Diego. Register now and be there for our most exciting showcase yet: http://www.demo.com/F7DL1

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SUBSCRIPTION INFORMATION

DEMOletter Weekly Edition is written by Chris Shipley <mailto:chris@cshipley.com> and Keith Shaw <mailto:kshaw@nww.com>

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Copyright 2007

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