NETWORK WORLD NEWSLETTER: MICHAEL OSTERMAN ON MESSAGING
08/09/05
Today's focus: Emergency notification isn't just for
emergencies
Dear networking.world@gmail.com,
In this issue:
* Tools for getting in touch with all employees in an emergency
* Links related to Messaging
* Featured reader resource
_______________________________________________________________
This newsletter is sponsored by HP ProCurve
Network World Executive Guide: Getting Wireless Right
Wireless LANs move beyond data to voice and video
The WAN alphabet is constantly growing, as standards setting
bodies develop new protocols and technologies that will
transform wireless networks. Today, most everyone agrees that
with these new standards and new tools, airtight wireless
security is getting easier to accomplish. Get a
behind-the-scenes look at what cutting-edge users are doing and
the latest information on wireless security trends.
http://www.fattail.com/redir/redirect.asp?CID=109925
_______________________________________________________________
GARTNER'S SECURITY HYPE-O-METER
What is hype and has it influenced your network security
efforts? At a recent Gartner security summit, analysts described
what they say are "The Five Most Overhyped Security Threats,"
risks that have been overblown and shouldn't be scaring everyone
as much as they seem to be. For more, click here:
http://www.fattail.com/redir/redirect.asp?CID=109852
_______________________________________________________________
Today's focus: Emergency notification isn't just for
emergencies
By Michael Osterman
Sept. 11 was a wake up call for many on a number of different
levels. From a messaging perspective, the worst terrorist attack
in U.S. history brought home the reality of how difficult it is
to provide people with critical information when they need it
using a medium that best matches their requirements. Several
vendors have responded to this need with emergency notification
systems that can broadcast messages through a variety of media
based on user-defined criteria.
MessageOne, for example, has recently introduced AlertFind
Enterprise <http://www.messageone.com/crisis-communications/>, a
system that can process upwards of 50,000 messages per hour to
users' telephones, cell phones, e-mail clients, pagers,
BlackBerries and the like.
Individuals who are part of the system can populate the system
with information about how they want to be contacted - AlertFind
will go through the list of alternative communication choices
until it finally gets through to each user. The system is
sophisticated enough to act based on the response of individual
users - for example, a security manager could broadcast a
message immediately after an earthquake advising employees not
to return to work until further notice. The message could ask
recipients to indicate whether they are at home, at work or need
medical attention; if a user indicates that he or she needs
medical help, they can automatically be connected to an
emergency service.
MIR3 <http://www.mir3.com/> and Intrado
<http://www.intrado.com/> recently announced a partnership
whereby the companies would offer their notification
technologies for use by government organizations. Government
agencies and related organizations are one of the key markets
for such capabilities given their role as first responders in
emergency situations.
Other companies offering emergency notification technologies
include WiredRed <http://www.wiredred.com/> and National
Notification Network <http://www.3nonline.com/>.
Although these systems are designed primarily for notifying
users quickly about emergencies or imminent problems, they can
also be used for a variety of other applications, as well. For
example, a pharmacist who has a question about a written
prescription presented to her by a customer could use a
notification system to contact the first available doctor in a
medical group. A retail chain could use such a system to find an
available employee to replace a co-worker who just called in
sick. Any company could use such a system to find an available
messaging administrator to respond to a server crash.
In short, emergency notification systems can find use in
applications where a problem needs a timely response but that
does not rise to the level of an emergency. These systems are
relatively inexpensive (for example, MessageOne's system for a
1,000-user company starts at less than $1,000 per month), making
them worthy of consideration for deployment for a wide variety
of applications.
The top 5: Today's most-read stories
1. Questions dog Cisco routers
<http://www.networkworld.com/nlmsg4673>
2. First family of Windows Vista viruses unleashed
<http://www.networkworld.com/nlmsg4674>
3. Anti-spyware firm warns of massive ID theft ring
<http://www.networkworld.com/news/2005/080505-id-theft.html?t5>
4. Crashing the 'Net
<http://www.networkworld.com/columnists/2005/080805buzz.html?t5>
5. Cisco vulnerability posted to Internet
<http://www.networkworld.com/nlmsg4397>
_______________________________________________________________
To contact: Michael Osterman
Michael D. Osterman is the principal of Osterman Research
<http://www.ostermanresearch.com/>, a market research firm that
helps organizations understand the markets for messaging,
directory and related products and services. He can be reached
by clicking here <mailto:michael@ostermanresearch.com>
_______________________________________________________________
This newsletter is sponsored by HP ProCurve
Network World Executive Guide: Getting Wireless Right
Wireless LANs move beyond data to voice and video
The WAN alphabet is constantly growing, as standards setting
bodies develop new protocols and technologies that will
transform wireless networks. Today, most everyone agrees that
with these new standards and new tools, airtight wireless
security is getting easier to accomplish. Get a
behind-the-scenes look at what cutting-edge users are doing and
the latest information on wireless security trends.
http://www.fattail.com/redir/redirect.asp?CID=109924
_______________________________________________________________
ARCHIVE LINKS
Archive of the Messaging newsletter:
http://www.networkworld.com/newsletters/gwm/index.html
_______________________________________________________________
How well do you know your customers?
Accurate customer data directly impacts loyalty and business
planning, yet few companies update data regularly. Experts
address the challenges of ensuring a consistent, coherent
customer view across the enterprise.
http://www.fattail.com/redir/redirect.asp?CID=109798
_______________________________________________________________
FEATURED READER RESOURCE
HARD WORK, GOOD PAY
According to Network World's 2005 Salary Survey, network
professionals are enjoying substantial increases in pay,
especially at the highest- and lowest-tier job titles. But are
those increases coming with higher titles, more work or both?
Find out if compensation alone is keeping network professionals
happy in their careers - or is something else? Click here:
<http://www.networkworld.com/you/2005/072505-salary-survey.html>
_______________________________________________________________
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