Akamai adds digital rights management

NETWORK WORLD NEWSLETTER: OPTICAL NETWORKING
10/19/05

Dear networking.world@gmail.com,

In this issue:

* Akamai integrating digital rights management into media
delivery services
* Links related to Optical Networking
* Featured reader resource
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This newsletter is sponsored by Arbor Networks

Network Perimeter defense has become an industry in of itself.
But what if the danger to your network lurks from within - a
disgruntled employee, misuse of a VPN, 3rd party access,
employee access for personal reasons? In the following report,
Internal Intrusion Prevention, read about this threat and
providing multidimensional protection.
http://www.fattail.com/redir/redirect.asp?CID=117647
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IS WIMAX REALLY JUST AROUND THE CORNER?

With excitement building about WiMAX, you might be surprised
that, technically, no real WiMAX products are available yet.
That is, none that meet the 802.16 profile as defined by the
WiMAX Forum and certified compatible by the Forum's appointed
lab in Spain. Will there be products? Click here for more:
http://www.fattail.com/redir/redirect.asp?CID=117707
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Today's focus: Akamai adds digital rights management

By Jennifer Mears

Content delivery specialist Akamai Technologies is integrating
digital rights management into its media delivery services,
meaning that users now can not only use the Akamai network to
speed the download of audio and video files, but also to protect
those files from misuse and track who accesses them.

On Monday, Akamai announced updates to its Akamai Media Delivery
service, including Akamai License Delivery for Windows Media
Digital Rights Management. Akamai is integrating Windows Media
Digital Rights Management into its service in response to a
growing demand from customers, who are putting more content in
digital format, says Kieran Taylor, Akamai's director of product
management.

"They want bit delivery, but beyond that they want to be able to
bill for content, accept payment for content, deliver licenses
for consumers to actually view content," Taylor says.

Akamai has had a media delivery service for some time, pushing
audio and video files out to its network of more than 16,000
edge servers worldwide in order to speed delivery. But customers
had to manage the digital licenses that protect content on their
own.

With Akamai License Delivery for Windows Media Digital Rights
Management, customers won't have to maintain a separate
infrastructure or contract with another provider for license
delivery, Taylor says.

"When they come to Akamai they will bypass all that capacity
planning and all that infrastructure deployment," he says.

Instead, Akamai will provide that infrastructure on demand,
Taylor says.

A senior technology executive at a large media and entertainment
company uses Akamai for content distribution, but uses DRM
specialist Entriq to track and protect content downloads.

"Even Akamai will say that Entriq's solution is more advanced
right now," says the IT executive, who asked not to be named.
"Entriq remains an important partner to Akamai, in fact.
However, I'm interested [in Akamai's new DRM service] because
with Akamai it would be more tightly integrated to delivery, and
I'd concentrate more business with them and probably get a cost
advantage."

"I am less interested in the higher-value services Entriq
offers, and really just want someone to serve tons of licenses
for me, which I think Akamai can do more effectively in the long
run," he says.

Akamai also is updating its media delivery services with support
for delivery of live media entertainment via Macromedia Flash.
In the past, Akamai supported only static Flash delivery.

Further, Akamai is integrating reporting and tracking technology
it acquired with Speedera into its management portal.

The top 5: Today's most-read stories

1. Cisco finally brings security push to LAN
<http://www.networkworld.com/nloptical8990>
2. Nortel replaces CEO Bill Owens
<http://www.networkworld.com/nloptical9195>
3. Help Desk: When the Windows VPN doesn't work
<http://www.networkworld.com/nloptical9196>
4. Microsoft cuts costs of virtual servers
<http://www.networkworld.com/nloptical9197>
5. WiMAX just around the corner
<http://www.networkworld.com/nloptical9198>

_______________________________________________________________
To contact: Jennifer Mears

Senior Writer Jennifer Mears can be reached at
<mailto:jmears@nww.com>
_______________________________________________________________
This newsletter is sponsored by Arbor Networks

Network Perimeter defense has become an industry in of itself.
But what if the danger to your network lurks from within - a
disgruntled employee, misuse of a VPN, 3rd party access,
employee access for personal reasons? In the following report,
Internal Intrusion Prevention, read about this threat and
providing multidimensional protection.
http://www.fattail.com/redir/redirect.asp?CID=117646
_______________________________________________________________
ARCHIVE LINKS

Archive of the Optical Networking newsletter:
http://www.networkworld.com/newsletters/optical/index.html
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FEATURED READER RESOURCE

Network World New Data Center: Spotlight on Advanced IP

Piecing Together the Next Generation IT Architecture. This 5th
installment in a 6 part series takes a look at at On-demand
services, automated management, and management technologies.
PLUS, see how two IT Execs are plotting their way to an all
IP-world. This NDC issue has it all, click here to read now:

<http://www.networkworld.com/supp/2005/ndc5/>
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