Tuesday, November 20, 2007

DEMOletter Weekly Edition, Nov. 20, 2007

DEMOletter Weekly Edition
Nov. 20, 2007
Volume 12, Number 36

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CHRIS SHIPLEY
COUNTDOWN TO '08 #4: CONSUMER DEMAND FOR VOIP STRESSES TELEPHONY INFRASTRUCTURE

Having started up the technology media ladder in the mid-'80s, I recall with only mild twitching the stories we'd write year after year declaring that, finally, we really mean it this time 198X would, indeed, be the year of the LAN.

So it's with no small sense of déjà vu that I'm predicting that Voice over IP will have a major impact on the telephony infrastructure in 2008. No, I'm not declaring this another Year of VoIP. Rather, I'm saying that the rapid expansion of consumer VoIP services - coming from companies like Skype, Numbr, Jangl, TalkPlus, Jaxtr, and dozens of others both announced and in stealth - is creating a new scarcity in the market: the scarcity of 10-digit telephone numbers.

Last week, I talked to one company that is reserving numbers for its future product launch - a product that conceivably could hit 40 million small businesses nationwide. Blocks of numbers in the "premium" area codes, the founder reported, are getting harder to come by. As more consumers move to VoIP services, from business calling services to transactional and disposable numbers, the supply of telephone numbers dwindles.

Read more at:
http://www.demo.com/demoletter/08_countdown_4_consumer_demand_for_voip_stresses_telephony_infrastructure.php


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KEITH SHAW
STUDY: THE INFORMATION SUPERHIGHWAY IS ABOUT TO GET SLOWER

In 2010, the amount of time it takes to download a YouTube video could take as much as two minutes, instead of the 10 seconds or so it takes today.

No big deal, right? So what if we have to wait a bit longer to see the latest movie trailer or download the latest hit song?

The big deal, according to Nemertes Research, is that a looming Internet slowdown, which could happen as soon as 2010, would "throttle innovation," both the technical kind that leads to newer and better applications, as well as the business innovation that relies on the technical innovations and applications to generate value. Nemertes says "the next Google, YouTube or Amazon might not rise, not because of a lack of demand, but due to an inability to fulfill that demand."

Now do I have your attention?

Read more at:
http://www.demo.com/demoletter/study_the_information_superhighway_is_about_to_get_slower.php


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SIX MINUTES WITH PODCAST
Hosted by Cathy Brooks of the Guidewire Group, each six-minute podcast features DEMO alumni companies to get the latest updates and their experiences post-DEMO.

This week:
* Plum Co-Founder and CEO Hans Peter Brondmo talks about the experience of turning away from the fire hose of media attention and evaluating business decisions.

Listen at:
http://www.networkworld.com/podcasts/demo/2007/111507-sixminutes-HansBrondmo.html


The archive of the Six Minutes With podcast is available at http://www.networkworld.com/podcasts/demo/


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DEMOTRACKER: The latest from DEMO alumni

* Bling Software (DEMO 07) teams up with Brightstar to enable smart phone-like software for low- and mid-tier cell phones.

* Magnify.net (DEMO 07) launches new tools to enable easier video blogging.

The complete DEMOtracker archive is located at http://www.demo.com/demoletter/weather_report.php


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DEMO 08 / January 28-30, 2008 / Palm Desert, CA

Nowhere puts you ahead of the curve like the revolutionary advances and people found only at DEMO. From ice cream to silicon, DEMO showcases a breadth and depth of innovation that knows no restrictions. Join us at DEMO 08 and immerse yourself in a new wealth of revolutionary products and services that will recreate markets. Register now for a special DEMOletter subscriber rate of $2,795: http://www.demo.com/D8DL or call 800-643-4668.

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SUBSCRIPTION INFORMATION

DEMOletter Weekly Edition is written by Chris Shipley <mailto:chris@cshipley.com> and Keith Shaw <mailto:kshaw@nww.com>

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ABOUT NETWORK WORLD LIVE EVENTS & EXECUTIVE FORUM Network World, Inc., the leader in network knowledge, empowers network IT executives through education, information and community. Network World is the leading provider of news, analysis, product tests, events and education on information technology. Network World publishes the leading newsweekly Network World, hosts the most active online community, NetworkWorld.com (http://www.networkworld.com), and produces educational events and executive forums worldwide.

Network World Live events include our Technology Tours, IT Roadmap: Conference & Expo, The Security Standard (thesecuritystandard.net), DEMO and DEMOfall (http://www.demo.com), as well as the DEMOletter (http://www.demo.com/demoletter) newsletter.

All registered trademarks are owned by IDG.

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Copyright 2007

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